Agave Road Trip

Do Consumers Really Care if Mezcal is Sustainable? (Sustainability Miniseries, Part 3 of 3)

Episode Summary

This series on sustainability was sparked by all the industry talk about consumers only supporting sustainable mezcals. And the IWSR released a report that supports that notion, claiming that nearly half of alcohol consumers say sustainability practices influence whether they buy from a company or not. But … do they? We get real in this episode of Agave Road Trip! Find extra photos and related links at agaveroadtrip.com

Episode Notes

This series on sustainability was sparked by all the industry talk about consumers only supporting sustainable mezcals. And the IWSR released a report that supports that notion, claiming that nearly half of alcohol consumers say sustainability practices influence whether they buy from a company or not. But … do they? We get real in this episode of Agave Road Trip!

Find extra photos and related links at agaveroadtrip.com

Agave Road Trip is Powered by Simplecast.